$1.5 million in tuition to be awarded as part of the College Football Playoff Foundation’s Go Teach initiative and the Dr Pepper Tuition Giveaway

IRVING, Texas – The College Football Playoff (CFP) Foundation announced today that it has extended its association with Dr Pepper through 2026 with a renewed focus on the teacher pipeline. In support of the CFP Foundation’s Go Teach initiative, Dr Pepper and the CFP Foundation will award a collective $1.5 million in tuition over the next six years to support student-athletes looking to become teachers.

This fund is in addition to Dr Pepper’s Tuition Giveaway Program and will allow Dr Pepper’s conference partners, the ACC, Big 12, Big Ten, Pac-12 and SEC, to provide support and recognition for student-athletes majoring in education. Each year, up to 65 total student-athletes will be awarded $2,500 in tuition, and five grand-prize recipients will receive an additional $20,000 tuition grant – one student per conference. Tuition recipients will be announced next month.

“Dr Pepper has been a wonderful partner, and we are thrilled to have their continued support,” said CFP Foundation Executive Director Britton Banowsky. “Our Go Teach project is an exciting initiative to encourage student-athletes to pursue careers in education, and this generous tuition support will go a long way to ensure the continued expansion of the Go Teach project in the years to come.”

The CFP Foundation and Dr Pepper are dedicated to growing the Go Teach initiative to place qualified teachers in classrooms across the nation. Launched in 2018 through a pilot program at the University of Texas at Austin, the Go Teach initiative quickly expanded to a dozen schools by the end of 2019. Today, more than 15 schools are participating in the Go Teach program and identifying creative ways to help student-athletes move into the teaching profession.

“Dr Pepper has partnered with the CFP Foundation since 2015, and we are proud to expand our relationship to help even more student-athletes realize their dreams of becoming a teacher,” said Derek Dabrowski, Vice President of Brand Marketing for Dr Pepper. “Dr Pepper is synonymous with college football. This year has looked different than most due to the COVID-19 pandemic, which is why it’s more than important than ever that we support students with big dreams that need the help in realizing them.”

In addition to the six-year partnership extension with the CFP, Dr Pepper recently announced the doubling of its annual Dr Pepper Tuition Giveaway program to $2 million during the 2020 football season, its largest giveaway in the program’s 12-year history.

The CFP Foundation is the largest sports entity supporting K-12 education in America. For more information about the CFP Foundation, visit

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About the College Football Playoff
The College Football Playoff matches the No. 1 ranked team vs. No. 4, and No. 2 vs. No. 3 in semifinal games that rotate annually among six bowl games – the Goodyear Cotton Bowl, PlayStation Fiesta Bowl, Chick-fil-A Peach Bowl, Capital One Orange Bowl, Allstate Sugar Bowl and Rose Bowl Game. This season’s Playoff Semifinals will take place Friday, January 1, 2021, at the Rose Bowl Game and the Allstate Sugar Bowl. The College Football Playoff National Championship will be Monday, January 11, 2021, at Hard Rock Stadium in Miami Gardens, Florida.

About the College Football Playoff Foundation and Extra Yard for Teachers
The CFP Foundation is the community-engagement arm of the College Football Playoff, supporting education across the country. The CFP Foundation’s primary cause platform, Extra Yard for Teachers, is dedicated to elevating the teaching profession by inspiring and empowering teachers in four focus areas: resources, recognition, recruitment and professional development. The CFP Foundation utilizes multiple partnerships to execute its initiatives and support positive educational outcomes. To learn more, visit and follow Extra Yard for Teachers (@CFPExtraYard) on social media.

About Dr Pepper
Dr Pepper, a brand of Keurig Dr Pepper (KDP), is the oldest major soft drink in the United States. Since 1885, the 23 flavors of Dr Pepper have earned legions of fans that enjoy its unique, refreshing taste. The brand is available in Regular, Diet, Caffeine Free, Cream Soda and Cherry varieties. For more information, visit or For the brand’s latest news and updates, follow Dr Pepper at or